creating a destination neighborhood


Samuels & Associates


Position Samuels & Associates as a place-maker and community builder in The Fenway.


Denterlein created a public position that emphasized Samuels’ commitment to community engagement, a focus on residents’ quality of life and its creative partnerships with local groups. We leveraged all stories – big and small – to demonstrate The Fenway’s value as a destination neighborhood.


In a town where developers are often reviled for disrupting neighborhood character, Samuels has been heralded as a community builder. Featured in Boston Magazine, The New York Times, The Boston Globe and others, Samuels and its leaders continue to be applauded as the innovators behind one of Boston’s most vibrant areas.